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Winner's update

Ragbag®

1 year later

During the last year Ragbag® put op a strong brand, bags with a unique story. Ragbag received a lot of media attention and came up with new designs. The challenge is to scale-up and sales.

You can buy Ragbags, shoppers and organizers in shops in the Netherlands, Australia, Germany and the US, or at www.ragbag.nl

Country India, Netherlands
Total investment €37,500 (of which €20,000 own investment)
Turnover €70.665 (incl. expected turnover till end of 2006) Ragbag expects to be profitable halfway 2007
Direct employment Conserve India: 60-120 persons* (Conserve is also producing and selling bags unther their own label so those people are not working full-time for the Ragbag production and must be seen as a rough estimation). Ragbag NL: 1 full time + 3 freelancers
Indirect employment no exact figures available
Contribution to Millennium Goals Ragbags are made of waste plastics, as a result the communities in Delhi are becoming cleaner living environements
Good sales cause need for new suppliers

Sales actions were organised through Oxfam-Novib world market and Magazines. We set-up a webshop which required an administration and distribution system.
Production capacity of our supplier does not meet the demanded quantity (sales). We are searching new suppliers and have contacted different possible new suppliers for bags in India, South-Africa, Cameroon and Brasil.
We have developed a new design for a rucksack and a shopper. The rucksack will be introduced by the end of 2006.

Coming this year

Ragbag is going to be introduced on a bigger scale on the European market (Germany, France, etc.) and the American market. An international website will be created: www.ragbag.eu and we'll search for a second supplier for recycled plastic bags will, with the goal to generate income for more deprived people.

2 comments

Plastic bags supplier

Would you be interested in contact a supplier from Guatemala?

10 May 07, 06:53 Federico Santa Cruz, 10 May 07, 06:53

Making simplicity a fashion

The inventor of plastic can now sleep well after the ingenouity. Hope other talents will find solutions to combat the side effects of this invention.

More power and best wishes.

11 June 07, 17:58 Nelson Enojo, 11 June 07, 17:58