Aatelco

Our product/service market approach is based on the 3 R concept. We by (recollect) surplus or end-of-life ICT hardware like computers en telecom equipment. After refurbishment we sell this (re-used) equipment again and we make arrangements with our clients in order to solve their E-waste problem (Recycle) even in the African continent. This helps preventing an e-waste disaster for the local community. Therefore Second Life Uganda is very proud to have been given the official E waste license since April 2010.

We believe that our company creates value for our clients by opening the ICT segment for them. By solving a part of the e-waste problem in Europe we create market value as well.

At this moment Aatelco carries out this activity. In 2011 Aatelco will be connected to the No time to Waste foundation ( NTTW). This platform is an Advanced Recycling system. The main objective of NTTW is to make money out of ICT recycling solutions in Europe (with a focus on re-use) and to use this for commercial development projects in Uganda.

For the year 2009 and 2010 our main goal in Uganda is upgrading our resellers network. Target groups are small sized businesses, schools and individuals. As said before, we will focus on the so called “change agents”.

Re-export, Small Medium Enterprices, consumers, governments en NGO

We meet two important competitors in Europe: Itancia IP Telecoms (France) and STD (France).
IP Telecoms has a staff of 80 persons and mainly focussed on telecom product (Alcatel) and occupied with French speaking countries and/or clients.
STD France (6 staff) has no export plans as well; Alcatel is their favourite product.

We offer good quality refurbished products at a fair price. But on top of that we offer our 3 R formula: Recollect; re-use and recycle. This is our unique selling point nobody has.

We developed a green circle between IPAR, Second Life and End of life.
We will prove that dispose surplus equipment succesfully can enclose the new markets if there is space for a dignified second life cyclus. Waste is the new gold, there is a short of commodities and the circle is commercial. If the equipment is end of life it returns back to Europe.

We now sell 200 personal computers a month and we expect to grow to 600 computers month this year. We estimate the total Uganda market at about 20.000 personal computers a month. Our sales target is a market share of 15% in 2010, which means a sale of 3000 computers a month. Uganda has export potential for countries like Tanzania and Rwanda. Our first goal however is to strengthen our Uganda local business.

Since 1996 I’m in the business of buying, refurbishing and selling pre-owned and used telecom equipment under the trade name Aatelco. In 1997 I added pre-owned and used computers to my product range and sell the products under the trade name Second Life.
In the Netherlands I also had a fresh start in 2006 with a new company called Telecom Refurbished Services BV (TRS). I use the trade name Aatelco.

My management team does do business in Afrika in several accomplishments. Like marketing, organisation, managing and they are fully skilled to make this formula towards a succes.

This is a part of my daily job.

Because our close commitment and future corporation with No Time To Waste foundation we will follow the (WEEE) which means EU regulations regarding environmental rules for ICT waste. We apply for the necessary ISO 14001 and ISO 9001 certifications. This allows us to operate as an international recognized professional in this region. Since we have accepted to work under WEEE terms, our local partners have to take back the end of life computers.