Winner's update:
Nyog Philippines Coco Processing - Virgin Coconut Oil
1 year later
NYOG VCO
| Country | Philippines |
|---|---|
| Total investment | no exact figures yet (€5,000 from BiD Challenge) |
| Turnover | no exact figures yet |
| Direct employment | 2 people |
| Indirect employment | no exact info yet |
| Contribution to Millennium Goals | Training of farmers |
Achievements
- Market Research — a market research was conducted to get baseline data on production capability of the targeted coconut farms and to validate market info in the local and national scene.
- 2 organizational development training workshops were conducted to help prepare the organization for the new business.
- Label Design — a professional label designer was hired to create the packaging concept
- Promotional Activities — a 30 day product testing/sampling with selling was done at ShoeMart City Davao. Promo collaterals were printed to aid the distributors in their selling efforts.
- Nyog now has 8 distributors in these areas: Cotabato, Agusan Sur, Butuan, Davao City, and Davao del Sur. Our strategy for the moment is direct selling.
Challenges
- Inadequate capital prevented me from setting up the Mobile processing system. My personal investment could only cover a few components. But it is enough to start producing virgin coconut oil the traditional way.
Needs
- Finance to further implement the business plan.